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Tuesday, January 5, 2010

The next challenge for The Portland Upside

By Rob & Sara Bednark
The Portland Upside
January 2010


The Portland Upside has come a long way in 2009. What started as a dream has become a living breathing reality, thanks to the help of volunteers who write, edit, photograph, and distribute the paper every month. From the enthusiastic feedback we’ve received, we know that The Portland Upside has established a reputation for quality content, providing a valuable service to the Portland metro area. With such strong community backing from day one, we’re confident that with your help, we can continue to publish The Portland Upside.

This past year has been a learning process for us. With nine issues under our belts, the monthly creation process has become straightforward. It’s now time to learn new strategies for generating revenue so that The Upside can stay in circulation. Thus far we’ve focused on advertising revenue to underwrite production and distribution costs. While we’ve gotten lots of help, we have a long way to go to meet expenses.

We learn as we go, letting The Upside have a life and community of its own, following that life, one step at a time, trying, making mistakes, letting it evolve. We are now ready to learn new ways to make The Portland Upside a continued financial, as well as literary, success. It’s now time to learn how to make this dream-come-true financially viable.

We need ideas on how to finance our answer to Portland’s growing appetite for positive news. Do you have a penchant for positive news and making a difference in your community, along with skills or ideas to create more revenue for The Portland Upside? We’d like to hear from you!
We invite you to join us in making The Upside a staple in our beloved, quirky, positive and caring city. Together we will make The Upside a sustainable venture that continues to uplift the people of Portland.

Thank you to all who have generously supported us in 2009 with contributions, ideas and advertising. Please help us keep The Upside going by contributing your ideas and material assistance.

Call or email us with your help. We’re relying on you in 2010!

Sara and Rob
Publishers, The Portland Upside

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Contact us by email at editors@PortlandUpside.com, or by phone, 503-663-1526. Information about advertising or making a donation can be found online at http://PortlandUpside.com

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